I’ve been writing for clients for over 15 years. I got tired of watching them spend money on marketing before they had a clear idea of who they were talking to and what they had to say.
It made me change the way I do business.
Today, I start by defining what differentiates your brand so we’re clear about how you’re different from your competitors.
When you differentiate yourself, people understand why they need you. And once they realize you solve a problem for them, they’ll want what you’re selling and your business will grow.
This may surprise you, but most business owners can’t define what makes them different in just a few sentence.
If that sounds like you, I can help. Call me at 607-414-3616 or schedule a free consultation.